If you’re passionate about a topic and want to create content about it, YouTube is a great way to do it. There are a variety of ways to make money on YouTube, and it’s important to diversify your income streams.
The first step is finding a niche that’s genuinely popular with your target audience. Then, produce content that answers their questions.
Join the YouTube Partner Program
The YouTube Partner Program is one of the most effective ways for creators to monetize their content. Essentially, when you enable ads on your videos and viewers watch them, YouTube shares the revenue with you 55% of the total amount earned.
Getting into the YouTube Partner Program requires some basic qualifications: first, you need to have 1,000 subscribers and 4,000 hours of public watch time in the last 12 months. Next, you need to comply with YouTube monetization policies and community guidelines.
Once you meet the requirements, apply to be a YouTube partner by going to your channel’s monetization page. Once you’ve done this, a human reviewer will verify that your channel meets all the requirements and approve you for the program.
As a YouTube partner, you can monetize your videos with Google AdSense or sell merchandise on your channel. You can also generate revenue through YouTube Premium, a monthly subscription service that offers perks to loyal subscribers. You can earn from monetized videos or AdSense based on the number of subscribers and views you achieve.
Sell products or merchandise
YouTube is an excellent platform to sell products or merchandise, with millions of subscribers and viewers watching videos every day. However, it can be difficult to monetize this platform due to the sheer number of content creators competing for your audience’s attention.
The best way to make money on YouTube is to offer valuable advice and entertainment that your followers will want to share with their friends. Selling your own products or merchandise is a great way to do this and can help you grow your channel while generating revenue.
Many content creators are already selling merch. Zoe Sugg, for example, has 4.91 million subscribers and sells a range of homeware products.
Merchandise can be sold through YouTube’s platform integration, which enables fans to purchase items directly below eligible videos. It also allows you to create a store on your channel page that makes it easy for them to browse and buy from.
You can also use a POD (print-on-demand) service to create your own custom designs for merch. This is a good option for testing out the merch market and can help you find the best options to fit your channel’s design aesthetic.
License your content to the media
If you’re a YouTube content creator with a large community, you can make money by licensing your content to the media. This can help you earn ad revenue, channel memberships and merchandise shelf sales. You can also sell ancillary products such as books, games and courses to your subscribers.
While licensing your content can be costly, it’s more affordable than creating your own bespoke content. It can also save you a lot of time and effort since you don’t need to source, write, fact check and edit each article.
When content marketing is a priority for your business, it’s critical to find quality content that will engage your target audience. At NYTLicensing, we provide you with a wide variety of relevant articles and videos that can boost your audience’s trust, loyalty and brand awareness.
Our content library covers a range of topics, including business, culture, politics, sports and international affairs. Our team works with leading publications like The New York Times, Harvard Business Review and Scientific American magazine to bring their journalism to new audiences.
Work with brands as an influencer
If you’re looking to monetize your YouTube channel, you can work with brands as an influencer. These types of campaigns can help you increase your audience and drive conversions. However, you’ll need to make sure that the brand’s marketing goals align with your own.
Brands often want to work with influencers who match their target audience and voice. For example, if you’re a beauty influencer, your ideal brand would be one that focuses on young women.
Another important factor is whether your values align with the brand’s. For example, if you’re an influencer who promotes sustainability or diversity, you may be hesitant to collaborate with a brand that doesn’t share these beliefs.
In general, micro-influencers can earn a fair amount of money from brand deals. These include paid reviews, product placements, and sponsorships. Generally, brands will pay influencers a rate that’s determined by the platforms they use and their size of followers.
Become an affiliate marketer
YouTube is the second-largest search engine (second only to Google), and has a massive audience that affiliate marketers can tap into. Creating content for YouTube is easy and affordable, and it can be used as a way to drive sales of your own products or those from brands.
To make money as an affiliate marketer on YouTube, you can create videos about a specific topic, and incorporate links to products that you can earn commissions on when someone clicks on them and makes a purchase. To find the right type of content for your channel, it’s best to choose a niche that you’re interested in and have some expertise on.
Then, research popular products or deals relevant to your content. You can find these through affiliate marketing networks, which allow you to browse the products and deals of many different companies.
Once you’ve selected the affiliate product or deal that you want to promote, add a special tracking link to your video, which places a cookie on your audience’s computer so that you can earn a commission when they buy it. This can be an excellent source of passive income, as your YouTube video can continue to earn you cash for months and years after its initial release.
Google AdSense revenue from ads displayed
If you have a YouTube channel, you can earn money by displaying Google AdSense ads on your videos. Unlike traditional advertising platforms, Google AdSense lets you display ads that fit your content and audience.
The revenue you receive depends on how many visitors click your ads. This is why it’s important to make sure that you have a solid audience.
To help you reach this goal, you can use demographic insights to identify your target audience. This information can come from Webmaster Tools or other Google services, and can be used to customize ads that better match your content and audience.
You can also create Custom Channels that enable advertisers to target specific pages or sections of your website. This can help you improve your SEO and drive more traffic to your pages. Additionally, you can link your AdSense account with Google Analytics so that you can track the performance of your ads and improve them if needed.
Sponsored videos and brand collaborations
Creating sponsored videos is one of the best ways to monetize your YouTube channel. This is because you’ll receive a commission when your audience purchases products through the links in your videos. Depending on the brand, you may also get a discount code to share with your subscribers, which is another way to earn revenue.
Brand collaborations are a great way to grow your YouTube channel, especially if you’re a new content creator with no audience. This type of partnership can lead to huge gains in viewership and engagement if both parties are working hard to create high-quality content.
When deciding which brands to collaborate with, think about their target audience and how your channel aligns with them. For example, if your channel is about gluten-free recipes, it wouldn’t make sense to promote clothing brands.
In order to find a suitable partnership, look for influencers with large audiences and a lot of engagement. This is because the bigger your audience, the more likely you’ll be to get a sponsorship deal with a company.
Freelance services such as video editing/animation
If you’re a freelancer, providing video editing/animation services can be a great way to make money online. There’s a high demand for freelancers who can offer editing and production services to podcasters, YouTubers, and other online video creators.
Video editors typically work on a fixed rate basis, but some choose to charge by the hour. In both cases, the hourly rate can range from $25-45 USD per hour.
A video editor’s skills are highly specialized, and they need to understand the client’s vision and be able to create a quality finished product that is visually stunning. They also need to be able to meet deadlines and deliver their work on time.
The right video editor can be an asset to any company, and they’re always looking for new ways to improve their editing skills and grow their business.
Freelance video editors can earn $200-$500 per 1000 views on YouTube, depending on the frequency and quality of their content. They can also earn a lot through sponsored videos and ad links.