If you’re like me, your inbox is a mix of professional emails sprinkled with a dash of webinars and a touch of ebooks.
Sometimes, I’ll open one of these hyper-actionable and insightful emails, but no matter how hard I try, I can’t follow through (despite my good intentions).
The truth is, even if I carve out time during the day, I focus on what needs to be accomplished now, and often that doesn’t include improving my marketing skills for the future.
There, I said it.
Now that I’ve revealed the truth, I have to admit that operating this way will only get me so far.
Which is why this holiday season, I’m taking advantage of some much-needed free time to level up my conversion marketing skills. And you can too! ??We’ve handpicked some of our most actionable webinars, filled with expert advice that will not only help you increase your conversions, but also get you on track to becoming the marketer you want to be in 2017.
So instead of spending the holidays eating yourself into a peppermint bark-induced coma, brush up on the skills that will make the most impact in 2017. (Or do both — we vote for both.)
Major New York Times bestsellerWinner of the National Academy of Sciences Best Book Award in 2012Selected by the New York Times Book Review as one of the ten best books of 2011A Globe and Mail Best Books of the Year 2011 TitleOne of The Economist'... read more
MAGNETIC MARKETING® is a radical,dramatically different sea-change in the way new customers,clients, patients or prospects are attracted and in the wayproducts, services, businesses and practices are advertised.It is a “change movement” that has esta... read more
by Brené Brown (Author, Narrator), Random House Audio (Publisher) (117) Buy new: $24.50$20.95
Number-one NEW YORK TIMES best seller
Brené Brown has taught us what it means to dare greatly, rise strong, and brave the wilderness. Now, based on new research conducted with leaders, change makers, and culture shifters, she's showing us how to put ... read more
#1 New York Times Bestseller “Significant...The book is both instructive and surprisingly moving.” —The New York Times Ray Dalio, one of the world’s most successful investors and entrepreneurs, shares the unconventional principles that he’s develope... read more
The goal of optimization is not to make changes to a page but to make changes in the mind of the customer. Here are some simple ways you can shift from communicating company logic to customer logic and optimize the thought sequence of your offer.