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E-Marketing News

Do Your Pages Talk TO Customers or AT Customers? Why the subtle shift in message makes all the difference

It is crucial that the messaging and design of your webpages show that you value your customers, and their satisfaction is your number one goal. In order to begin to build this trust, when people visit your website, they need to feel they are speaking to a person.

The post Do Your Pages Talk TO Customers or AT Customers? Why the subtle shift in message makes all the difference appeared first on MarketingExperiments.

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[Mobile] How to Turn Your Blog Posts Into a Mobile App Experience – Using Sticky Bars

With so much of your traffic coming from mobile, it's essential that you craft exceptional mobile experiences. This means going beyond simple responsive design if you're going to create a superior mobile UX (user experience) that stands out from your competition. In this post, I'll show you how you can use Unbounce to take a regular blog post or landing page, and turn it into a mobile app-style experience.

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Product Marketing Lessons Learned: An Interview with Shopify’s Hana Abaza [Video]

Hana Abaza runs the marketing show over at Shopify Plus, the enterprise arm of e-commerce software giant Shopify. In the interview, we unpack some of the ways they’re increasing product awareness and adoption of a new product – including the genesis of the idea for Shopify Plus, and some product marketing lessons learned. We also talk … Continued

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The Essential Messaging Component Most Ecommerce Sites Miss and Why It’s Deterring Your Customers from Purchasing

Why should visitors choose this company over others? This retailer fails to answer that crucial question.

The post The Essential Messaging Component Most Ecommerce Sites Miss and Why It’s Deterring Your Customers from Purchasing appeared first on MarketingExperiments.

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Doing the Two-Step: Opt-In Forms That Is [A Psychology Principle With Conversion Data]

Two-step opt-in forms leverage user intent and lower perceived friction to create a superior user experience. Your form appears in a popup when a visitor clicks a link or image. They convert substantially higher than exit popups. Read on to see how I increased conversions by 1,169%

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9 Creative Sticky Bar Examples – Plus 21 New Unbounce Templates

Sticky Bars are the less intrusive cousin of the Popup. They appear at the top or bottom of the page when a visitor arrives, leaves, scrolls up or down or clicks a button. Get inspired with these creative use cases for your next campaign.

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Product List

|b9d029f77b0ce82711c2167bff5b9af1|   Share 1 2 3 … 7 8 9   Share |41a3a8deb7119f33153cfa7f98d284f8| |98cec502450efd8079b5973a4b8ac056| The surprisingly simple way to lose weight fast and get into the best shape of your life – permanently This book clearly outlines a complete and permanent solution It’s a scientifically based and nutritionally sound way ...

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