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Henry Lake

Over 16 years of Internet Marketing experience with focus on list building. Enjoy sharing ideas with other marketers.

The 7 Principles of Conversion-Centered Design [Free 56-Page Ebook]

In an ideal world, you’d physically hold your prospect’s hand, show them you understand their pain, answer all their objections and guide them toward the action you want them to take. In the real world, that’s not only unrealistic, it’s kind of creepy. Our latest ebook by Oli Gardner will help you make your marketing campaigns persuasive all on their own, with the help of seven Conversion-Centered Design principles.

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Want To Make Money Online? Read This

TIP! Keep your eyes open for current information about Internet scams. There are plenty of opportunities to make money online, but not all of them are legitimate. Are you finding it difficult to make it from paycheck to paycheck? Do you want more money? It can be simpler than you ...

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A Practical, No-Nonsense Guide to Earning Passive Income Online

It sounds so enticing, right? Tinker around on the side, creating a few websites, and before you know it, you’re earning hundreds or even thousands of dollars per month, giving you the freedom to quit your job, travel the world, and live like a millionaire without anything tying you down. It’s the dream lifestyle, and(...)

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Have You Registered for CRO Day 2016?

Conversion rate optimization (CRO) might be trending, but that doesn’t mean it’ll be short-lived. If you're not doing it — or you're not doing enough of it, you could be letting conversions (and thus sales) slip through your fingers and into the hands of your competitors. Get up to date on the latest CRO best practices and trends during CRO Day 2016, a full day of online events for conversion-driven digital marketers, happening Thursday, September 29, 2016.

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7 Eye-Catching Email Subject Lines to Catapult Your Open Rates

Your prospects' inboxes are crowded with marketing messages — so here's a little inspiration for crafting subject lines that disrupt patterns and really reach out and grab the reader. BONUS: our free cheat sheet will help you identify bad subject lines (and fix them).

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The Best Conversion Rate optimizers do NOT make changes to webpages…

…they make changes to thought sequences. This article shows how the most advanced optimization experts optimize for their customers.

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